Amazon PPC is a lucrative marketing strategy. It’s incredibly effective and one of the fastest ways to increase sales and drive revenue. But, as with all things related to Amazon, it’s also a bit more complicated than PPC on other platforms.
While running Amazon PPC campaigns can be highly profitable, it requires a certain level of expertise with some Amazon PPC automation tools that help you to automate your advertising campaigns and get more sales.
Basically, these tools aren’t just for beginners looking to run their first ad campaign — they’re for experienced sellers who want to take their PPC game to the next level.
We’ll be covering the top 9 Amazon PPC software of 2023. Have a look!
1. AMZ Tracker
To get you kick-started with the best PPC automation tools on the market, we have AMZ Tracker. This is an all-in-one tool for Amazon sellers.
AMZ Tracker makes it easy for you to manage every aspect of your Amazon business, including product research and keyword research.
They’re also excellent at helping you make better-informed decisions about which keywords are performing well and need your attention.
The software has an excellent user interface, and it comes with a 7 days free trial. It means there is no risk of money at all. You can use this software tension-free and if you find it suitable for your needs, purchase it later.
2. Helium10
Helium 10 is a fantastic Amazon PPC tool that helps you to scale your campaigns and product listings. In addition, it has some pretty cool features that help you to save time on Amazon tasks.
Helium10 has a wide range of tools, from keyword research to monitoring sales, which can all be beneficial to your Amazon business. The software also has a free version which is perfect for people who are just starting out selling on Amazon and want to run PPC campaigns without paying a monthly fee.
3. Scale Insights
Scale Insights is an Amazon PPC AI tool that provides users with insights into their advertising campaigns to help them make informed decisions about how to structure their ad spend. This tool uses 11 proprietary algorithms to process large data sets for trends and patterns in order to help users optimize their ad expenditure.
This relatively new Amazon PPC automation tool gives you complete control over your Amazon PPC strategy. You don’t need to waste hours manually analyzing data or changing your campaigns — it does all the hard work for you!
Scale Insights also comes with a 30-days free trial, which means you have one month to try this Amazon PPC tool before making a purchase.
4. Jungle Scout
Jungle Scout is a tool designed specifically for Amazon sellers that provides a variety of helpful features, including product research, listing optimization, keyword research, and sales analytics. In addition, the tool also offers some Amazon PPC automation capabilities such as campaign optimization through automated negative keyword lists and bid recommendations based on historical data analysis from other products similar in nature (or “competitors”).
5. Teikametrics
Teikametrics is a great software solution for Amazon advertising management, which automates manual tasks like bid management, budget allocation and data reporting. It’s an ideal Amazon PPC software for sellers who want to save time by delegating these tasks to the automated AI.
6. Seller Labs
Seller Labs is a comprehensive suite of tools for improving the performance of your online store business so you can sell more products and boost your earnings. In addition, you can use it to manage your Amazon advertising campaign from start to finish.
7. BidX
BidX is an Amazon advertising automation platform that enables you to automate the bidding process on Sponsored Products ads. It uses algorithms to increase bids on highly-converting keywords and decrease bids on less-converting ones.
BidX also offers suggestions for expanding your ad campaigns by finding new keywords that will drive sales and conversions at a better rate than your current ones. This feature makes it easy to scale up your overall Amazon business.
8. Scope
Scope is a powerful Amazon PPC automation tool that offers a host of benefits for your business. It has been designed with the user in mind so that even beginners can use it to improve their PPC campaigns. The interface is intuitive, easy to understand, and very powerful, allowing you to manage your PPC campaigns easily.
9. Sellics
Sellics is a PPC management tool with an easy-to-use interface and powerful features. It’s perfect for businesses that want to run their ads without spending too much time on them or those who don’t have much experience in PPC management. With Sellics, you can manage your campaigns in just a few clicks.
I hope you find this article interesting and helpful. To know more about Amazon PPC automation tools, stay tuned!
